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Social responsibility in hotels in the institutional environment in the northern region of Portugal: A factor analysis

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Resumo:In this investigation we intend to typify the institutional environment in the field of corporate social responsibility (CSR) in which three, four and five star hotels located in the Northern Region of Portugal operate.  To do so, we have used the institutional theory which is based on three pillars; coercive, normative and cognitive (Scot, 1995). Our goal is to find out which of the institutional pressures coercive, normative or mimetic (Deephouse, 1996) has greater influence in this context.  A quantitative study was carried out using questions based on validated scales (Deephouse, 1996; Fernandez, 2001; Kostova & Roth, 2002; Llamas, 2005; Riquel, 2010, Gallardo-Vázquez & Sanchez-Hernández, 2012). A factorial analysis was performed to identify the intensity each pressure of institutional theory has.  Scale unidimensionality tests were run in order to carry out the factorial analysis on the constructs which make up the investigation model.  By means of this methodology, we were able to reduce the information contained in a set of original variables to a set of less variables with minimal loss of information (Bartlett, 1951; Kaiser, 1970; Nunnally, 1978; Wubneh, 1987; Verdú, 2002; Aymerich & Meseguer, 2004; Perez, 2005; Wang, 2005). As a main result of this investigation, coercive pressure stands out as the most influential in the institutional context of the Northern Region of Portugal.
Autores principais:Sánchez-Fernández, María Dolores
Assunto:RSC Análise fatorial Teoria institucional Ambiente institucional Hotéis RSC Análisis factorial Teoría institucional Entorno institucional Hoteles CSR Factorial analysis Institutional theory Institutional environment Hotels
Ano:2023
País:Portugal
Tipo de documento:artigo
Tipo de acesso:unknown
Instituição associada:Instituto Superior de Lisboa e Vale do Tejo
Idioma:português
Origem:Tourism and Hospitality International Journal
Descrição
Resumo:In this investigation we intend to typify the institutional environment in the field of corporate social responsibility (CSR) in which three, four and five star hotels located in the Northern Region of Portugal operate.  To do so, we have used the institutional theory which is based on three pillars; coercive, normative and cognitive (Scot, 1995). Our goal is to find out which of the institutional pressures coercive, normative or mimetic (Deephouse, 1996) has greater influence in this context.  A quantitative study was carried out using questions based on validated scales (Deephouse, 1996; Fernandez, 2001; Kostova & Roth, 2002; Llamas, 2005; Riquel, 2010, Gallardo-Vázquez & Sanchez-Hernández, 2012). A factorial analysis was performed to identify the intensity each pressure of institutional theory has.  Scale unidimensionality tests were run in order to carry out the factorial analysis on the constructs which make up the investigation model.  By means of this methodology, we were able to reduce the information contained in a set of original variables to a set of less variables with minimal loss of information (Bartlett, 1951; Kaiser, 1970; Nunnally, 1978; Wubneh, 1987; Verdú, 2002; Aymerich & Meseguer, 2004; Perez, 2005; Wang, 2005). As a main result of this investigation, coercive pressure stands out as the most influential in the institutional context of the Northern Region of Portugal.