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Corporate social responsibility: an empirical analysis of portuguese SMEs

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Resumo:Corporate Social Responsibility has been a topic of academic and managerial discussion for several years. This subject gave birth to an extensive field of study and literature that has been gradually developing to a modern view, characterized by a broad view of social responsibility and a perception of benefits resulting from social action initiatives. Can CSR, in fact, affect an organization's performance indicators? Findings seem to unveil a positive answer concerning this issue. This quantitative study uses data gathered through a self-administered postal questionnaire to 108 small and medium-sized Portuguese organizations, concerning their orientation towards CSR. A two dimensional CSR model was used to classify the organizations in clusters related to their orientation. Organizational performance indicators were then used to uncover any differences between clusters' performance. Findings reveal that Portuguese SMEs context is characterized by two clusters of organizations - a modern view and a classical view cluster. Organizational performance indicators revealed that modern view organizational performed better in every indicator although statistical significance was only found in two of six indicators.
Autores principais:Moreiras, Nuno Duarte Gomes
Assunto:Corporate Social Responsibility Sustainability SMEs Portugal Organizational Performance Responsabilidade Social Sustentabilidade PMEs Portugal Ética de Negócio Desempenho Organizacional
Ano:2010
País:Portugal
Tipo de documento:dissertação de mestrado
Tipo de acesso:acesso aberto
Instituição associada:Universidade de Lisboa
Idioma:inglês
Origem:Repositório da Universidade de Lisboa
Descrição
Resumo:Corporate Social Responsibility has been a topic of academic and managerial discussion for several years. This subject gave birth to an extensive field of study and literature that has been gradually developing to a modern view, characterized by a broad view of social responsibility and a perception of benefits resulting from social action initiatives. Can CSR, in fact, affect an organization's performance indicators? Findings seem to unveil a positive answer concerning this issue. This quantitative study uses data gathered through a self-administered postal questionnaire to 108 small and medium-sized Portuguese organizations, concerning their orientation towards CSR. A two dimensional CSR model was used to classify the organizations in clusters related to their orientation. Organizational performance indicators were then used to uncover any differences between clusters' performance. Findings reveal that Portuguese SMEs context is characterized by two clusters of organizations - a modern view and a classical view cluster. Organizational performance indicators revealed that modern view organizational performed better in every indicator although statistical significance was only found in two of six indicators.